Past Awards
2018
Gary L. Lilien ISMS Practice Prize:
Winner(s)
Winning material:
"Direct Mail to Prospects and Email to Current Customers? Managing Multichannel Marketing for L’Occitane"
2009
Gary L. Lilien ISMS Practice Prize:
Finalist
Winning material:
Marketing’s Profit Impact: Quantifying Online and Offline Funnel Progression
2007
Frank M. Bass Dissertation Paper Award:
Finalist
Winning material:
Performance Regimes and Marketing Policy Shifts
John D.C. Little Best Paper Award:
Finalist
Winning material:
The Effects of Costs and Competition on Slotting Allowances