News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS in the News

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Biden Economy: Shelves Are Continuing To Empty

Biden Economy: Shelves Are Continuing To Empty

Before It's News, December 17, 2021

Besides forgetting that milk mostly comes from inside America, CNN refuted the idiotic, Elitist tweet. Of course, lots of Leftists took his side, trying to protect Brandon. A tiny bit over a month later, here’s USA Today (here’s the Yahoo link in case it’s behind the paywall)

Transportation Logistics Expert Sheldon Jacobson on How to Address Variants for Air Travel in 2022

Transportation Logistics Expert Sheldon Jacobson on How to Address Variants for Air Travel in 2022

Audio Clip, December 21, 2021

New audio is available for media use featuring transportation logistics expert Sheldon Jacobson on the impact of new COVID-19 variants’ on air travel for 2022 and what actions need to be taken to address them as they emerge. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Sheldon Jacobson, founder professor of computer science at the University of Illinois at Urbana-Champaign. He has researched aviation security systems since 1995 and is a prominent member of INFORMS.  

UCLA’s Chris Tang on How the Supply Chain Crisis Can and Should be Addressed in 2022

UCLA’s Chris Tang on How the Supply Chain Crisis Can and Should be Addressed in 2022

Audio Clip, December 17, 2021

New audio is available for media use featuring supply chain expert Chris Tang. He is a Distinguished Professor at UCLA; the Edward W. Carter Chair in Business Administration; Senior Associate Dean, Global Initiatives; and Faculty Director, Center for Global Management. He is also an INFORMS member. INFORMS is the largest association for the decision and data sciences.

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INFORMS Magazines

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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